REAL problem with MLM

It never ceases to amaze me the extreme polar views on the topic of network marketing and MLM. Some people are passionate about it in the extreme, and there are even top celebrity authors like Robert Allen, Mark Victor Hansen, and Robert Kiyosaki doing it and advocating it. Yet, in many circles, you might as well declare yourself a leper as admit to being in network marketing.

So, what is the problem with MLM and network marketing?

Maybe it's the pyramid structure? But you can't really take issue with the tiered compensation structure—almost every large sales organization in the world has that. Salespeople get commission, and sales managers get overrides or bonuses on top of that, and sales directors on top of that, and VPs on top of that.

Or maybe it's the fact that you have to pay to participate in it? But that can't be it—that's a standard franchising model. And I assure you, the franchise fee of most traditional franchises dwarf the sign-up cost of any MLM program by comparison.

Now certainly, there are illegal pyramid, or "Ponzi", schemes. This is where the money is all being made off of signing up other people, with little or no real product ever being delivered. But in spite of whatever perceptions people may have, the fact is that Amway, Excel, Avon, and many others have sold millions upon millions of dollars of products to happy customers, many of whom are NOT also reps. So, there may be a perception problem here, but if so, the perception is out of line with the reality.

But surely the bad reputation MLM'ers has some more basis in fact than the occasional illegal pyramid scheme?

The real problem with MLM is not MLM itself, but some of the people it attracts. Network marketing is just a business model, and it really amounts to "micro-franchising". Its upside is that it has a very low cost of entry, with the potential for exceptional revenue, and there are those who achieve that.

But those same things that make it attractive make it attractive to many who are NOT really qualified or prepared to become business owners. The salient characteristics of MLM make it attractive to people who:

•     have not done well in their business or profession and have little money saved up to invest
•     have no previous experience owning or running a business
•     have no previous experience in sales
•     have little or no experience developing business relationships other than that of employer/employee/co-worker
•     are not satisfied with their current level of income
•     have unrealistic expectations of the amount of work involved compared to the revenue realized

Don't get me wrong—I'm not saying that there's anything wrong with any of these things, or that this describes even a majority of network marketers—only that it describes a disproportionate number of network marketers, and that many of them never do anything about it.

As a result, many network marketers end up:

•     over-selling the opportunity
•     inappropriately discussing business in social situations
•     coming across as desperate
•     over-focused on new recruits and neglecting existing customers as a result
•     being either inaccurate or deceptive when talking about their business

Again, I'm certainly not saying that this describes a majority of network marketers, but it does describe enough of them to tarnish the reputation of the rest. To pre-judge someone based on the basis of a small minority of people in that group is horribly unfair, but we must realize that most prejudices have some basis in reality, even if it has been distorted.

So what's the solution?

There's a first time for everything. And network marketing/MLM is a great opportunity for people to have their first business, their first sales role, etc. My point is this—recognize it for what it is: it's a business, and you are a business owner. And if you've never owned a business before, if you've never done sales before, if you've never networked before, you need to learn about how to do so, not just from the network marketing/MLM experts, but from established experts in those fields.

Network marketers who are serious about building a business should be reading and learning about business fundamentals, the latest sales and marketing techniques, strategies for networking and business development, etc., not just swapping tips at your team's weekly or monthly meeting. Act like a small business owner, and people will treat you like one.

-Omeng EPrenuership
09276740478
olrem.jmc@gmail.com

(Sources: Scott Allen, former About.com Guide, http://entrepreneurs.about.com.)

MLM 101: Prospecting

Ito ang version o translation ko sa sikat na sikat na ebook ni Ann Sieg na "7 Great Lies of Network Marketing." Ginawa ko ito upang matulungang ibangon ang bagsak na bagsak na imahe ng Network Marketing dito sa Pilipinas, at para na rin tulungan ang mga beterano o kahit mga baguhan pa lamang sa propesyong ito.

Kung ikaw ay Pinoy Networker, malamang ay nasa isa ka sa tatlong "stages" sa iyong pagnenegosyo:

Stage 1. Excited na excited sa iyong MLM business - naguumapaw ang iyong excitement sa bago mong Networking business kaya gigil na gigil ka i-share ang negosyo mo sa iyong mga KKK: Kapuso, kapamilya, at mga kapatid, o sa lahat na ng mga KAKILALA mo.

Stage 2. Nagtataka kung bakit medyo bumabagal o humihinto ang iyong MLM business - hindi mo na malaman kung bakit parang nawala na lamang ang excitement ng lahat (pati na ikaw) sa inyong MLM business. Naiisip mo na siguro ay dahil kulang ka na ng pagdalo sa mga MLM trainings o BOM. Eto na rin ang stage na medyo nauubusan ka na ng mga prospects at kakilala para bahaginan ng iyong negusyo.

Stage 3. - Unti-unting pagkasawa o kaya naman ay Pagkasunog/pagkapaso sa iyong MLM business - dito mo na narerealize ang maraming bagay na mali o kakulangan sa MLM business mo. Na maaaring sobra ka palang na "HYPE" o nabola ng iyong mga uplines o trainors, o kaya naman ay hindi ka pinaglalaanan ng sapat na panahon para sanaying maging katulad nilang MLM Leader, etc...

Nasaang stage ka nga ba ngayon sa iyong MLM business? Talaga bang dadaanan lng lahat ng Networker ang tatlong stages na ito? Ibig bang sabihin ay tama  ang kadalasang sinasabi ng mga Negative sa Network marketing (?):

"Sa Umpisa lang iyan!"

Bakit nga ba ganito na lamang palagi ang nangyayari sa MLM business ng isang karaniwang Pinoy Networker? Tignan natin kung anu ano daw ang mga dahilan o mga kasinungalingan ayon kay Ann Sieg:

Greatest Lie #1:

"Everyone is your Prospect"

Lahat daw ng tao ay sasali sa MLM Business mo, hindi pa lang daw nila alam yun. Kaya kailangan daw natin ipaalam sa lahat ng tao ang tungkol sa "KASAGANAHAN" na ibibigay ng MLM opportunity mo.

Patigilin na daw natin sa trabaho ang lahat ng mga Pilipino. Dahil nakakaawa ang kalagayan nila na umaasa LAMANG sa sweldo tuwing akinse at katapusan. Dumating na daw ang MLM Opportunity na hinihintay ng lahat. Sasali daw lamang sila at pagkatapos ay hahanap din ng dalawa, o tatlo lamang na sasali ulit ay yayaman na sila!

Dahil dito sa napakalaking kasinungalingang ito kaya lumabas ang mga maling taktika gaya ng:

"PUSAKALAN" - o "street hustling", sobrang desperadong taktika ng pag rerecruit. Pati mga tambay, street vendors, at mga walang muwang na job hunters ay tinatarget gamit ang mga mapandayang flyers. Trabaho daw kuno, pero neworking seminar pala ang totoo. Ex. “Urgent Hiring” “Looking for” etc.

"Kidnapping" - eto yung tactic na iimbitahin ka pumunta kung saan, tapos malalaman mo na lang na BOM pala talaga ang pakay niya puntahan. Hindi lamang nya masabi ng diretso sayo kasi alam nya na tatanggi agad lahat ng imbitahin nya, lalong lalo ka na.

"3 Foot Rule" - eto yung practice na pag nasa labas ka eh pilit mong kakausapin ang lahat ng taong mapalapit ng konti sayo. Eto ang ginagawa ng mga taong bigla ka na lamang babatiin at kakausapin kahit di mo naman sila kilala. Bibigyan ka nila ng flyers, calling cards, at minsan ay mag pepersonal BOM na agad sila. Nangyayari ito kalimitan sa jeep, bus at kahit sa fast food chains.

"W. BUSH" - Withdraw, Benta, Utang, Sangla, Hiram

Dahil dito sa Greatest Lie #1: "Everyone is your Prospect" kaya nasira nang tuluyan ang reputasyon ng MLM sa ating bansa. Wala nang imahe ng professionalism na ibibigay sayo kapag nalaman nila na networker ka. Ang tingin nila sayo ay manloloko o “scammer”, at gagawin nila ang lahat para iwasan ka.

Dahil ang totoo:

HINDI LAHAT NG TAO AY SASALI SA MLM BUSINESS MO.

Bakit?

Unang-una, hindi lahat ng tao ay interesado mag-negosyo. Kabaligtaran pa nga ng kalimitang itinuturo sa atin, marami ang masaya na sa kani-kanilang mga trabaho.

Pangalawa, napakarami nang tao ang NAMUMUHI sa Networking, at may mapait na galit sa mga Networkers.

Mayroon akong narinig na kwento, na isang simpleng magsasaka ang naengganyong sumali sa MLM, na kahit kalabaw nya ay naibenta nya para lamang makasali sa nasabing MLM. Dahil sa mga maling "expectations" at sa nabigong pag-asa sa MLM, nagawa nitong magsasaka na ito na habulin ng itak ang taong nag-recruit sa kanya.

Pangatlo, Hindi lang ikaw ang may Networking Business. Napakadaming MLM Company na dito pa lang sa Pilipinas. Tapos may mga US based MLM Companies pa, etc. So ilan kaya ang total ng mga networkers dito sa Pilipinas? Definitely makakasalamuha mo sila, at pagnagkataon, pareho kayong nagpupumilit na i-recruit ang isat-isa.

In conclusion, Hindi lahat ay pwede mong i-Prospect sa Networking Business mo, Dahil nga hindi lahat ng tao ay pwedeng sumali sa MLM Opportunity mo. Sabi nga ni Ann Sieg:

"MLM is perfect for EVERYONE, but not everyone is PERFECT for MLM."

-Merlo Castro
EPrenuership
09276740478
olrem,jmc@gmail.com



Sources: Ann Sieghttp://www.paulobaldemor.com

MLM "OFF Baliwan Strat."

(Source: http://www.oracledigital.com.au)

Wonder why you have so many posts, links and photos or videos of your MLM opportunity but still no response to where you post it?

Most of you are expecting that somewhere from nowhere somebody might be interested - right after you posted your ads or make money opportunity.  Maybe you are thinking this is the best opportunity - life changing business and so after I place this ad somebody will inquire and join my team.  Write as far a you can, explain your business, motivating statements or even post your check's and bundle of money...and say come join my team.

If you bring your offline MLM culture (hype,fortune-building attitude,proof-style) to online market like in your facebook pages, groups or to your profile - NOBODY WILL CARE FOR YOU.


Patients go to hospital NOT looking for DRUGS but for treatments to specific illness.


"Join me and you'll be Rich" tagline on Facebook - is no good to market your business.Why? because if I joined that Payaman Team and I'm new to business...what marketing system online will I duplicate? Will I also say and call ~ Hey Join my Team and you'll become Rich even I still yet don't know how to become Rich?


Baliwan system is less effective if you want to build your business ONLINE.


If you want to incorporate Internet Marketing into your Networking Marketing you have to master the common word of the two "MARKETING". When you are in the Groups or Facebook Page you already have the NETWORK so all you have to do is to know how to MARKET. If Internet Network Marketing is easy then everybody here on facebook are financially free.


Work your ass of to learn MARKETING and NETWORKS will follow. If you are good in showing up to the right market or building your market then your message will be entertained.


Master you way of doing Marketing while building your Network and you'll have the duplicable system that will create passive income as you wish in your MLM business.


"Internet Marketing is not for everybody unless you value your value."

-Jerson Frange

Join my Team and Explore more possibilities.
Omeng E-prenuership.
09276740478
olrem.jmc@gmail.com